Aurifil goes Plastic Neutral through a partnership with the Plastic Bank.
Aurifil, considered the world leading manufacturer of 100% cotton thread, asked themselves what they can do to decrease the plastic footprint they create from the thousands of spools left over from their thread used to create garments, quilts, accessories, art, and more.
As it turns out, Aurifil customers care about the same issue, too. Aurifil was consistently getting asked same questions about what their spools were made of and what customers can do to recycle them.
Although Aurifil encourages consumers to reuse spools, they took a look at the ever-increasing plastic build up in our oceans and knew that step alone wasn’t enough.
Going Plastic Neutral
Enter Plastic Bank, a non-profit based in Canada that works to stop ocean plastic while impacting impoverished areas across the globe.
Plastic Bank accomplished their goal by changing plastic to a form of currency. Impoverished communities can exchange collected plastic for money, items, or rewards. By transforming plastic into a form of currency not only does it incentivize collection but makes an economic impact on communities around the globe who are most in need.
The new partnership will offset Aurifil’s plastic production rate by 8000kg. This means that areas around Indonesia, Haiti, the Philippines, and Brazil will clear 8000kg of plastic from their oceans.
Of course you can help the cause too by recycling spools in the traditional sense, or taking note from Kate Brennan, sales and customers serivce at Aurifil, who uses empty spools to store binding.
Individuals have the opportunity to go plastic neutral too, find out more at the Plastic Bank.
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