Jul 7, 2010

Oops! We made a goof!

In the last 94 issues there have been few very mistakes (only three, I think) in our FREE-to-use patterns, but there is one in “Little Bright Star Baby Quilt,” this current issue’s pattern. The error is in the cutting directions. “Star piece B” should be 2-1/2 inches by 2-1/2 inches not 2-7/8 inches by 2-7/8 inches.

Please correct your copy.

If you are on our pattern PDF e-mail list, we are sending out the pattern PDF e-mail tomorrow (7/8/10) morning. Follow the directions and download the “Little Bright Star Baby Quilt” pattern. This is a “corrected” version and is labeled as such. You can make nice, neat, clean, corrected copies from this, not from the magazine.

If you are not on our pattern PDF e-mail list and would like to always have the opportunity to download the pattern PDF, e-mail Becky Couch at becky@americanquiltretailer.com and ask to be put on the e-mail list. (Keep in mind this list is for American Quilt Retailer subscribers only.)

I hate it when we make mistakes, and we do take great care in trying not to make any, but alas, mistakes do happen sometimes.

Sorry for any incovenience! It’s a wonderful little pattern full of purpose and potential, and I didn’t intend to make the project harder for you! Susan

Jul 2, 2010

Issue 94: Hot off the presses and ready to go!

I’m as eager as this cute “Recycled Sister” for you to see the new American Quilt Retailer!

This issue’s cover is a study in contrasts: The top quilt is the traditional “Blue Bayou” from Vintage Journey by Jo Morton. The second quilt, strictly contemporary, is called “City Green” from City Quilts by Cherri House (Stash Books). The background fabric is by Marcia Derse for Troy. It’s antique indigo with modern polka dots. This fabric is primitive and contemporary at the same time. Then the chair — don’t you just love the chair? I’ve been antiquing again! This is a 1950s turquoise, quilted-vinyl gem with blond wood legs. It is considered an antique, but it’s modern as can be. It looks great on the cover and now it looks great in the office!

The “Recycled Sister” is one half of a pair designed by Leslie McCabe for Indygo Junction. Made from recycled sweaters, handkerchiefs and other odds and ends, she bursts on the scene ready to get sewing. She is representative of the fresh, young, innovative and inventive blending of old and new going on in the industry right now. This new issue is all about  quilting and sewing — all together now!

Our columnists have done another great job presenting new ideas for you. There’s also a Market Review with a whole lot of cool new fabrics and products for you to choose from. And, something else new — you can go to our Web site and see a listing of all the advertisers and resources mentioned in this issue. Click on their name and you will land directly at their Web site. (If you’re not a shop owner, remember these sites are wholesale sites, so you can “look but not touch” — head to your favorite shops to purchase your quilting and sewing supplies.) We decided not to use valuable magazine space for a list of Web sites, when we could use it to show more product. The Resource Guide on our site will also make it easier for you to contact these companies.

The July issue of American Quilt Retailer will mail first class on Tuesday, July 6. Hope you enjoy it and find it helpful!

Susan

PS Don’t miss an issue! Look at your last magazine — Issue 93 (the one with the red purse on the cover). If the number on your mailing label right above your name says “93,” this one was your last issue.  If you have this “93″ on your label, you can use the renewal card we mailed late in May, or renew online!

Jun 30, 2010

The love of making things

Look what I found! It’s my beloved Make-it Book.

I was the third child. My sister’s baby book is full. My brother’s baby book is half-full, and mine — well mine has one sweet lock of my hair. I say “sweet” because at least this small token seems like a “sweet” memory of my busy mother’s love in a book of blank pages and lost memories.

I remember favorite dolls, but they were really my sister’s. I loved the red bricks, tinker toys and lincoln logs — but they were really my brother’s.

But the Make-it Book — it was mine, and oh, how I loved it! I loved making things then, as much as I do now. McCall’s Giant Golden Make-it Book, published in that good year of 1953, was a compilation of projects previously published in many of the then currrent McCall’s and McCall’s needlearts magazines. It contains “more than a thousand things for boys and girls to make and do; the most complete book of crafts and activities ever published.” Ohhh! Topics include needlework, animals, gardening, cooking, woodworking, dolls, gifts and crafts.

I made the yarn holder from an oatmeal container, sock dolls, magical crystal rock gardens (when my tidy mother would let me play with ammonia and bluing), and small animals from rolled-up washcloths and rubber bands. What cheap entertainment! The projects were all fun to make and fun to play with. It’s interesting how looking at something can so intimately take you back and you’re seven years old again.

Look at the inside cover — see the little owls and birdies. Look at the quaint front page with the happy family all crafting together. Look familiar? Yet it was reading the introduction from the editor, here in 2010, that really caused me to pause. Listen to this:

“McCall’s Giant Golden Make-it Book is planned as the point of departure for countless happy hours of creative play. Every child delights in making things with his hands. With this book to help him, any child can have fun. Today, when so much of his entertainment is purely passive, when so many of the things he lives with are so completely manufactured and complex, the fun of making things offers him much satisfaction and a sense of accomplishment.”

Aside from glaring lack of gender neutrality, which obviously went right over my head so long ago and caused no lasting impairment, does the rest of this sound like it could have been written today? They thought kids were passive in 1953? They thought to point out “completely manufactured and complex” in 1953? 

There’s more: “We hope that the child will do much more than blindly copy the ideas in this book. All the information is given with the hope that the child’s imagination will suggest many variations and other related activities. The suggestions for the use of second-hand materials — money savers — means that almost anyone can get started on some project immediately.”

The book is about more than making things — it’s about spurring creativity and imagination! 

And, the first full page spread is called “useful throw-aways!” Does anyone else remember getting excited at having a glass jelly jar, egg carton or tin can to play with on a long, hot summer afternoon? I have to admit, my heart still sort of started to pound looking at this page and the challenge of “oh, what could I make with this?”

Maybe we should stop recycling and think of ways to use what we would recycle. I love Harney’s Yellow and Blue camomile and lavender tea. It comes in these beautiful blue tins and by now I have a cabinet full of empties I just can’t throw out, um, recycle. On our day-trip to Hunt and Gather in Minneapolis, I saw a wonderful storage cubby made of square tins stacked and attached together — with a couple of spare hours and some paint (or not) I’ll have a new desk organizer made of “useful throw-aways”!

Shop owners: you are in a wonderful place and time to affect whole new generations who are too busy experiencing “passive” activities and “manufactured and complex” goods. You can offer not only children, but adults as well, “much satisfaction and a sense of accomplishment” by making something with their hands.

Shore up your enthusiasm and teach someone to sew, craft and make things! It will do everyone a world of good.

Susan

Note: You can buy your own copy of the Make-it Book on Amazon. All book images and book quotes copyright McCall’s Giant Make-it Book, 1953, Golden Books, New York

Jun 29, 2010

A green way to sell a quick half yard

I thought of you at dinner last night.

At our house, about a year ago, we started to use cloth napkins at every meal. I had recently visited a friend’s house and noticed each kitchen chair had a colorful napkin folded neatly over the back rail. My friend explained they had gone “green” and were using cloth napkins all the time. Folding the napkins on the chair back, still identified who the napkin belonged to, but kept the table clear during the day. She then admitted, they reused the same napkins for a couple of days before replacing them with fresh ones. There were no longer young, shall we say “messy,” children around.

I also remembered a shop owner once told me of a customer who always bought an extra one-half yard of any fabric she really liked. She used this half yard to make two approximately 17-inch by 17-inch cloth napkins. She kept a basket in her kitchen and everyone got to choose what napkin they wished to use. Children and grandchildren love to do this!

What a great way to make a one-half yard add-on sale and save a few trees! First, for display make a basketful of cloth napkins from bolt ends, and even some from bolt beginnings. If you have space a simple table setting will really make the point. The napkin edges can be serged, or it’s nice to make a real hem with mittered corners. Simply fold your napkins rectangularly, or try some fun napkin folds. The Napkin Folding Guide is just one site where you can find 27 different ways to fold napkins.

Now you may not think this is needed, but how about a napkin class or demo? Yes, to us seasoned sewers, these are sort of a no-brainer. But for a new sewer, what a wonderful way to learn some basic cutting, sewing (hand or machine) and pressing skills. And, if you make a basket of napkins in lots of fun children’s fabrics, you will definitely interest and teach some young mothers how to sew, and most likely, some young children a few gracious manners. Hey, napkins would even make a good children’s sewing class — a sure way to make a “green” and “gracious” impression!

Try decorating your samples with ball fringe, crocheted edgings or hand embroidery. This is also a good place to demonstrate machine embroidery and other decorative machine stitches. Now we’re really talking add-on sales.

Jim and I can go a couple of days on one pair of napkins. They wash and fold neatly. Even two- and three-year-olds can help mom or grandma fold napkins and have a big-time sense of accomplishment.  And, if you really want to have a quiet peaceful afternoon, ironing cloth napkins brings all sorts of pleasant feelings and memories to mind (don’t be too impressed — I usually just fold and eat). Either way, Martha Stewart would approve, I’m sure.

Jun 11, 2010

Clever retailers — of patient chickens and baseball games

I love to hear what creative and clever events you are all hosting! Today, retailers are in the entertainment business, and as Kizer and Bender explained in one of the American Quilt Retailer Schoolhouses at Quilt Market in Minneapolis — you have to make your shop a fun place to be! Listen to these great examples:

Lulu Guterrez owner of Quilting Dreams in Mexico City wrote recently to tell me about her “Concurso Gallinitas Pacientes.” The FREE-to-use pattern in American Quilt Retailer, Issue 91 is called “Patience the Sittin’ Chicken.” Lulu recently hosted a contest in her shop of “gallinitas pacientes” — patient chickens using this AQR pattern! Just look at a few of the entries shown here!



They are all so creative and fun! If you go to the shop’s Quilting Dreams Facebook page you can see more pictures and what appears to photos from the “voting” party.

Then leave it to Roseann Kermes of Rosebud’s Cottage  (and an AQR columnist!) to successfully combine quilting and baseball in one event! She organized 80 enthusiastic quilters to attend Tuesday night’s Minnesota Twins game in the new Target Stadium. The event called Baseball Bats and Bindings was a bit hit! Everyone brought a quilt to bind and prizes were awarded for rounding the quilt’s corners faster than others.

Quilting attendees received an All Star Needle Keeper Kit, goodie bag and later Roseann even had Seventh Inning Stretch Doorprizes! Read Roseann’s blog and Rosebud’s Cottage Facebook page for more details and pictures!

What clever ideas all the way around from both Lulu and Roseann. Be sure to check out the links! 

Susan

Jun 3, 2010

Cover evolutions and market fashions

Quilt Market, Chapter Two

If you remember, the most recent cover of American Quilt Retailer shows a fabulous (at least I think it is fabulous!), vintage, red wicker purse. Inside the purse we have arranged a set of crisp folders labeled with different topics — topics of things to do, or look for, at Quilt Market. The ideas and themes for each AQR cover sort of evolve, and the inspiration for this cover was seeing a woman at Quilt Market many years ago with her briefcase set up in a similar fashion. Oh, to be so organized!

When I settled on this as a cover design, the next task was to find just the perfect (fabulous!) briefcase — but, of course, a traditional briefcase isn’t exactly “quilty” in style now is it? What would be more in keeping? I had recently seen some wicker purses some place — either in a local store, or it might have even been in an ad in The New York Times, which made me think it must be a new trend! So many vintage items are returning to the fashion forefront, so this is what our bag was destined to be.

Way back in high school, each year as we headed to Florida to visit grandparents over spring break, it was always fun to pull out my latest wicker bag and transfer all my necessary essentials. Do any of you love to “move into” a new purse as much as I do? Anyway, these fond memories set me on a search for the perfect cover bag! You know, we have a lot of fun around here in the guise of work!

Where to look for vintage (if you can’t go to “Hunt & Gather” in Minneapolis!)? Etsy and eBay — of course! A quick search on Etsy found a treasure trove. I’m certain the small, square-ish, navy blue wicker handbag belonged to my mother in 1966! It had to have been hers. I would have bought it for the fond memories, if nothing else! But, navy on the cover wasn’t going to be the right color this go round. I quickly found so many other handbags, it was hard to choose — so I just purchased five different wicker handbags. I sometimes have trouble making up my mind. 

As each arrived in the mail, Becky and I would exclaim “now, this is the perfect cover bag.” Then, the next would arrive and we’d change our minds. One arrived and Becky exclaimed “I want this one.” She’s now the proud owner of a narrow, sleek number with lovely brass handles. The next would arrive and I’d exclaimed “I want this one!” The final of the five arrived, and it was the fabulous, red wicker we actually featured, and “no” you cannot have it. It’s a work of art, in it’s own vintage-y way, and in pristine condition and I’m going to use it sometime — I just know I will. Is it time for a trip to Florida?

We then challenged our readers to organize their totes in the same fashion and some of you showed us at market. See the great photos below! I now wonder about all those we didn’t get to see. 


 Debbie Welch of Quilting Possibilities in Forked River, N.J., shows off her organized tote — and what a lovely tote it is!

Marti Cummins and Shirley Heim of Marti’s Patchwork Cottage in Black Mountain, N.C., whipped out this cool organizer from her tote bag. It’s from The Container Store (so you can own one too!) and she can hang it on the wall back in her office!

Lesley Gebbie of Acorn Quilts, Rockford, Ill., had a neat, pocket portfolio organizer. Look how pretty the back is!

Jerry Stube of Quilter’s Quarters in Leavenworth, Kansas, made her bag. Look at the zippers! (Zippers were really “big” at market.) 

Thanks for stopping by and sharing! Oh, and by the way — we still have two really cool vintage wicker handbags still unspoken for. One is a lovely “olive green” wicker briefcase, and the other is a wonderful cool-looking — I mean really distinctive — woven orange and white number — both are real classics! Let me know if you’re interested! Think shop display here! Think trendsetter!

Now the evolution of the next cover is taking place — what fun! Last Friday I changed my plan mid-stream (owner’s prerogative) and just had to head to the Montgomery Street Antique Mall in Fort Worth for the perfect prop — which I found by the entrance door after wandering around for a good hour. And, I only bought one this time! It’s purely 1950s, turquiose vinyl and sort of quilted!  You’ll just have to wait until early July to see it!

Happy day to all! Susan

PS — Be sure to “subscribe” to our blog in the upper right-hand corner. This way you can be one of the first to read the posts!

May 27, 2010

Spring Quilt Market in Minneapolis— a big success and a whole lot of fun!

Spring Quilt Market in Minneapolis was fabulous! The energy and excitement level was so much more like it used to be — all the way through the last day. And, check this out!

Karey Bresenhan, founder and director of International Quilt Market, always gives the opening talk before the Schoolhouse session and look at this room! It’s packed! Pre-registration for Minneapolis was the third highest pre-registration ever for Spring Quilt Market! The ranking may have even increased with the on-site registration count. I’ll be posting more thoughts and, of course, you need to read the next issue of American Quilt Retailer for a full market review, but I wanted to post some of our fun pictures. It was a blast and thanks to everyone who made the weekend possible!

Deb Luttrell of Stitchin’ Heaven in Quitman, Texas, talks about her “Boot Camp” for retailers in the first American Quilt Retailer Schoolhouse. The room was packed!

Rick Kizer and Georganne Bender gave two Schoolhouse talks for AQR. Kizer & Bender are top-notch speakers and funny — oh my goodness — they are funny! The room was jam-packed for both sessions, with folks even sitting on the floor and spilling out the door. The oxygen level in the room was diminishing rapidly and it’s probably a good thing they only did two sessions. Kizer and Bender emphasized that you need to make your shop “fun” and they sure set the example! I think everyone enjoyed meeting them. “Thank you” to everyone who stopped by the booth to tell us so! And “thank you,” Rich and Georganne!

Roseann Kermes, owner of Rosebud’s Cottage in White Bear Lake, Minn., me, Becky Couch, the person I could not function without, Georganne Bender and Rich Kizer — it was good!

Thursday afternoon, with new curtains, all set up and ready to go!

Almost all the “Totally Cool AQR Columnists!” What a great, talented group!  We were only missing Beth Ferrier and Linda Griepentrog. So glad we could get together!

On Friday Kizer and Bender held consultations in the AQR booth with nine lucky retail shops. Shown here are Brenda Lou Scott, “Mr. Scottie Dog” and their daughter, Liz Adams, of Scottie Dog Quilts in Eureka, Calif., and Jerry Stube of Quilter’s Quarters, Inc. in Leavenworth, Kan.

More booth pics with Becky Couch and Jennifer Lokey — you are both wonderful!

After tearing down the booth Sunday afternoon and a good night’s sleep, on Monday morning Becky and I rented a car for a day of exploring. On Roseann Kermes’ recommendation, we drove to a local haunt aptly called “Hunt & Gather.” It was a co-op kind of antique shop full of vintage finds from the 40s, 50s, 60s and 70s — and many shop owners fresh from Quilt Market. What an atmosphere with all my dad’s favorite music pipped in — I loved it!

We ran into Roseann as we pulled in the parking lot. I’m so envious she gets to go here all the time for shop props and inspiration!

Here’s a good idea of the color and flavor of the place!

After the long weekend, here’s Becky reminding me where in the world we are!

All the children were happy today!

Yes, it’s a chin!

What can I say?

An early kit? And, I discovered my new favorite verb — glamorize!

My purchase — a framed artifact called “97 buttons.” Don’t you just love the square one in the middle? What does it mean?

What a simple thing — paint your buckets ladies!

Wish things would grow like this in Texas!

For lunch, and the rest of the afternoon, we headed to White Bear Lake. Had lunch at the Keys Bakery (yum!) then headed across the street to Bear Patch Quilting.

Deb Engh and Laurel Riter — we loved seeing your beautiful shop! Deb said Bear Patch Quilting was on the bus tour right before market and the town was so busy, even the saleswomen at the Chicos across the street came and thanked them for boosting the day’s business! That’s the way to draw attention to quilting!

We also loved visiting Roseann Kermes Rosebud’s Cottage. A very cute shop with lots of Roseann’s personality (and props from Hunt & Gather!). Roseann and Pat Sloan were conducting Pat Sloan’s Creative Talk Radio show while we were there, so I got to hear all about what was new at Quilt Market! Thanks for the tips gals!

The boxes just arrived home from market and Magic has “jumped right on it” — cats are so dependable! So, now it’s really time to unpack and start the next issue!

More to come — Susan

May 18, 2010

Starting new to-do lists!

Is there anyone else out there who likes to rewrite their “to-do” list? I always have several lists going — an AQR to-do list for today and one for the next issue. Then there is a personal to-do list — get cleaning, dog food, return library books, clean out the closets — nothing very monumental. As soon as things get scratched off the list, and it gets too messy-looking, I like to neatly rewrite the list adding the scribbles from the margins of the last one. It never bothers me that with this process, my list is never empty. I mean really, what would life be like if there was really nothing on your to-do list? I like putting things on my lists, so I don’t have to keep them in my head. On my lists these tasks are handy and I have a plan for my life — or I like to think I do.

Well, the “before-market” list is almost done — there’s not much more I can think to add. I’m about to organize my “at-market” list and I have already started my “after-market” list, which for any of you who have planned and exhibited at market, you know this is sort of like “the-first-day-of-the-rest-of-my-life” list! 

Here are a few things you need to add to your “things-to-do-at-market” list. AQR columnist Deb Luttrell has two lectures. The first on Friday evening is called “Two ‘Ps’ in a Pod — Policies and Procedures” and second on Sunday morning is called “I Bought It, Now What?”

Amy Barickman introduces her new book Vintage Notions (you can read more about this in American Quilt Retailer, Issue 92, page 24) and the coordinated shop program/sweepstakes called “Sew You Want to Build a Business.” Amy is giving a lecture on Thursday morning called “Sewing Success: Let Vintage Notions and The Woman’s Institute Inspire Your Customers.” Don’t miss learning about Amy’s new book and program. She’s also in booth 1335.

Look for lectures details at market.

There’s a group of Minnesota designers exhibiting at Quilt Market and they have organized a booth-hop that works like a shop-hop only you get to be the guests! How fun is that? Attend the “Passport to Minnesota” Schoolhouse at 1:30 in room 101AB.

Then don’t forget to attend our American Quilt Retailer Schoolhouse sessions starting at 3:05 in room 205C. The first one is by Deb Luttrell, followed back-to-back in the same room with two different talks by Kizer & Bender. Come early — the room may be packed to the walls! See you there! — Susan

May 17, 2010

Your “associates” are your best assets — talk them up!

On a recent “pre-Quilt Market-let’s-decorate-the-booth” trip to Hobby Lobby, I overheard a conversation at the fabric counter. A customer asked a question that not everyone would know off the top of their head. The salesperson shrugged her shoulders, and said “I don’t know,” instead of a cheerful “I don’t know, but let’s see if we can figure it out.” I’m being sort of picky here — it’s a curse of writing a publication that speaks frequently of customer service. My standards are pretty high.

Great customer service and knowledgeable helpful employees are a strong draw for your shop. Your people know of what they speak, or at least hopefully they know how to find the answers. I read a small piece in today’s business section that said Lowe’s, the home improvement store, is switching it’s advertising emphasis from low prices to an emphasis on knowledgeable sales people. Do you talk up your knowledgeable staff? You could do this as a whole or feature different employees individually. Call them your “color” specialists, “applique” specialists or “garment specialists.” But, what ever you call them — talk them up!

And, on the same topic check out his link: Each month Kizer and Bender have a short video called a “Fresh Ideas” on their blog. This month it is all about rewarding your “associates” or “team members” — Bellagio style! — Susan

May 11, 2010

I almost forgot

In my post last week about the new American Quilt Retailer FREE-to-use pattern, there was something I forgot to mention. As I’m designing each pattern, I always have all these ideas on ways you can use the pattern to promote sales and I try to keep good notes, but this idea got left off somewhere. If you’re going to work with the pattern “Woven as One,” the Simplicity Bias Tape Maker is something you can use and sell. It will easily fold and press pre-cut strips and Mimi Shimp from Simplicity confirmed the Simplicity Bias Tape Maker will work with strips that are not cut on the bias. You may need to use a different width strip, but the concept of weaving folded strips still works. Then yesterday, Linda Griepentrog, our freelance “Snippets” columnist, suggested using the various sizes of Clover’s Bias Tape Maker to press and fold the strips. And — if you use Clover’s Fusible Bias Tape Maker the task might even be easier! All these tools can make great add-on sales items to go along with this issue’s pattern. Have fun! — Susan